How ‘Fitbits’ for Cattle Help Ranchers Raise Healthier Beef

Though cows don’t compare step counts, the folks who raise them learn a lot about a herd’s health by attaching a fitness tracker to an animal’s leg.

By Morgan O'HanlonMarch 12, 2017 1:21 pm,

People strap fitness trackers to their wrists, hoping to promote physical fitness. Or at least keep track of their activity. John T. Richeson, an assistant professor of animal science at West Texas A&M University, says the little gadgets can keep cows healthy too. And give ranchers more data about how their herds behave.

What you’ll hear in this segment:

– How fitness trackers alert ranchers to disease in cattle
– Why it can be hard to tell if a cow is sick
– What a cattle fitness tracker looks like
– Whether getting more data from cattle could lead to lower beef prices