Mass appeal versus niche audiences: that’s what keeps EDM off pop radio in Houston.
Jean Velez, @rudovell
EDM DJ/Producer, Artem Stoliarov, professionally known as ARTY and ALPHA 9, performing at Freaky Deaky Music Festival in Houston on October 27, 2018.
For years, music lovers have complained that some songs, if they’re too new, too cutting edge, won’t get played on pop radio stations.
The latest – what’s called “electronic dance music,” or EDM.
It’s become more popular in Houston with some of the genre’s biggest performers doing shows here. But radio stations are reluctant to play EDM.
We wanted to find out why.
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