New iPhones are due to land on front porches and Apple store counters on Friday. It’s an annual ritual for the company and for some tech-obsessed buyers. Even more of those buyers replace their phones every two years. But some are beginning to question whether even a biannual upgrade cycle makes sense.
Tech expert Omar Gallaga says phones are getting better and less expensive, and that’s discouraging some users from regularly paying for upgrades.
“The Apple keynote, where they introduce the new iPhone every year, has become less and less dramatic,” Gallaga says. “And I think people have decided, You know what? I have an iPhone 7, and that’s fine.”
What you’ll hear in this segment:
– Why regularly upgrading phones is becoming less attractive to consumers
– What the newest features are in the iPhone 11 series of phones
– Whether Samsung and Google users are upgrading less or more compared to iPhone users