Stand Whose Ground? How Guns Are Marketed To Women.

“In order to sell commodities in the United States, it’s long been a tradition to appeal to people’s fear. That’s how deodorant and mouthwash got going.”

By Lisa HagenJune 25, 2019 10:00 am, , ,

From KERA:

Many people see gun rights and gun regulation as a black-and-white issue — you’re either pro-gun or anti-gun. When it comes to women’s self defense, though, those lines get blurry.

In the second of a two-part story, we look at how guns are marketed to women as protection from violence … and at what can happen when a woman fires a gun to protect herself.

Read more.