Why Dallas Icon Neiman Marcus Might Not Be Doomed

The retailer’s luxury brand identity could help it weather its current financial troubles.

By Bret Jaspers April 27, 2020 8:28 am, , ,

From KERA:

The luxury retailer Neiman Marcus could soon declare bankruptcy, according to media reports. It has already temporarily closed its stores and furloughed many employees during the COVID-19 outbreak.

As one former Neiman Marcus executive put it, the epidemic has contributed to the company’s struggles, but is not the cause.

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